Pay Per Appointment Appointment Setting Australia | Industry Pricing
Pay Per Appointment - Appointment Setting Australia: What Does a Qualified Appointment Cost?
Getting sales leads is only part of the sales process.
For many businesses, the real challenge comes next: contacting prospects, confirming their interest, qualifying their requirements and successfully moving them from an initial enquiry to a booked appointment with the sales team.
At Compound Marketing Services, our Pay Per Appointment Appointment Setting Australia service is designed to help bridge that gap.
We contact and engage suitable prospects on your behalf, qualify their interest according to agreed criteria and book qualified appointments directly with your business.
We handle the outreach. Your team focuses on the appointment and closing the opportunity.
Rather than applying one standard price across every business, our Pay Per Appointment pricing varies according to the industry, complexity of the appointment, qualification requirements and potential value of the opportunity.
This guide explains how our Appointment Setting service works and provides starting pricing across some of the major industries we can support.
What Is Pay Per Appointment Appointment Setting?
Pay Per Appointment Appointment Setting is a performance-based service where businesses pay for qualified appointments that meet agreed campaign criteria.
Before a campaign begins, we work with your business to determine:
Who you want to speak with
What qualifies someone as a suitable prospect
What information needs to be confirmed
Which products or services the campaign relates to
Geographic requirements
Relevant budgets or timeframes
Availability requirements
How appointments should be booked
Any additional qualification questions
Our team then conducts the agreed outreach and qualification process.
When a suitable prospect meets the agreed criteria and agrees to an appointment, that appointment can be booked directly into your sales process or calendar according to the campaign structure.
The objective is to give your sales team more qualified conversations with people who have expressed genuine interest in discussing your product or service.
Why Does Pay Per Appointment Pricing Vary by Industry?
Not every appointment requires the same amount of work.
Some businesses may only require confirmation that a prospect wants a quote and is available to speak with someone.
Other industries may require considerably more qualification before an appointment is valuable.
For example, a home improvement company may need to confirm:
Property ownership
Type of project
Location
Approximate timeframe
Who will be present for the appointment
A mortgage broker may require qualification around:
Type of finance required
Purpose of borrowing
Approximate borrowing requirements
Current circumstances
Timeframe
A B2B campaign may require us to identify and engage a particular decision-maker within a company before an appointment can be arranged.
The more specialised the targeting and qualification requirements, the greater the resources generally required to secure each qualified appointment.
For this reason, Pay Per Appointment pricing is determined by the industry and campaign requirements rather than using one flat price for every appointment.
Pay Per Appointment Appointment Setting Pricing by Industry
The following prices provide a starting guide for some of the major industries we can support.
Final pricing may vary according to targeting, location, appointment type, qualification requirements, campaign volume and the complexity involved in securing each appointment.
Real Estate
From $150 per qualified appointment
Appointment Setting for real estate businesses may include opportunities such as:
Property appraisals
Vendor consultations
Buyer consultations
Investor appointments
Property management discussions
New development enquiries
Landlord consultations
For example, a campaign may involve confirming that a homeowner is considering selling, establishing an appropriate timeframe and booking a property appraisal with an agent.
Starting from $150 per qualified appointment.
Solar & Renewable Energy
From $150 per qualified appointment
Suitable appointments may include:
Residential solar consultations
Solar battery consultations
Solar and battery packages
Commercial solar appointments
EV charger consultations
Solar upgrade assessments
Qualification may include property ownership, location, current electricity arrangements, type of system being considered and level of interest.
Starting from $150 per qualified appointment.
Trades & Home Services
From $110 per qualified appointment
Suitable for businesses including:
Plumbing companies
Electrical contractors
Roofing companies
Air conditioning businesses
Landscapers
Fencing contractors
Flooring businesses
Garage door companies
Pest control businesses
Other eligible trade and home-service businesses
Appointments may include quotes, consultations, inspections or site visits depending on the service.
Starting from $110 per qualified appointment.
Home Improvements & Renovations
From $135 per qualified appointment
Suitable for higher-value home improvement services including:
Kitchen renovations
Bathroom renovations
Home renovations
Extensions and additions
Pool construction
Decking and pergolas
Windows and doors
Outdoor living
Roofing
Cabinetry and joinery
Major landscaping projects
These appointments often require additional qualification because businesses may need to confirm property ownership, project type, location and approximate timeframe before attending a consultation.
Starting from $135 per qualified appointment.
Finance & Mortgage Brokers
From $175 per qualified appointment
Appointment Setting campaigns may be developed for:
Home loans
Refinancing
First home buyers
Investment loans
Commercial finance
Business loans
Asset finance
Equipment finance
Vehicle finance
SMSF lending
Development finance
Construction finance
Qualification requirements are agreed with the participating business before campaign commencement.
Starting from $175 per qualified appointment.
Insurance
From $165 per qualified appointment
Potential campaigns may include:
Business insurance
Commercial insurance
Home and contents insurance
Landlord insurance
Motor insurance
Life insurance
Income protection
Professional indemnity
Public liability
Other specialist insurance products
The level of qualification required can vary significantly depending on the insurance product.
Starting from $165 per qualified appointment.
Legal Services
From $220 per qualified appointment
Potential Appointment Setting campaigns may include suitable enquiries relating to:
Family law
Conveyancing
Wills and estates
Commercial law
Employment law
Property law
Business law
Other eligible legal services
Legal enquiries may require more detailed qualification and categorisation before an appointment can be appropriately scheduled.
Starting from $220 per qualified appointment.
Health & Wellness
From $125 per qualified appointment
Potential businesses may include:
Dental practices
Allied health providers
Physiotherapy clinics
Chiropractic clinics
Cosmetic clinics
Psychology practices
Wellness businesses
Other eligible health service providers
Campaign structures and qualification criteria can be tailored according to the type of consultation required.
Starting from $125 per qualified appointment.
Automotive
From $100 per qualified appointment
Suitable campaigns may include:
New car consultations
Used vehicle appointments
Test drives
Caravan consultations
Vehicle service bookings
Smash repair assessments
Windscreen appointments
Automotive service consultations
Pricing can vary considerably between vehicle purchase appointments and lower-value automotive services.
Starting from $100 per qualified appointment.
Education & Training
From $115 per qualified appointment
Appointments may be generated for:
Registered Training Organisations
Vocational education providers
Higher education providers
Professional development organisations
Training companies
Online education providers
Course consultations
Enrolment discussions
Qualification may include the course or training program of interest, preferred study method, location and intended commencement timeframe.
Starting from $115 per qualified appointment.
Retail & High-Consideration Purchases
From $90 per qualified appointment
Appointment Setting can also be suitable for higher-consideration retail categories where customers typically require a consultation before purchasing.
Examples may include:
Kitchens
Furniture
Outdoor living
Jewellery
Bedding
Selected electronics
Custom products
Higher-value retail purchases
Campaign suitability and pricing depend on the value of the product and the type of consultation required.
Starting from $90 per qualified appointment.
Business Services & B2B
From $175 per qualified appointment
We can also develop Appointment Setting campaigns designed to connect businesses with relevant decision-makers.
Potential areas include:
Professional services
Business services
Commercial suppliers
Technology services
Marketing services
Commercial finance
Business equipment
Business software
Other B2B products and services
B2B Appointment Setting may require more precise prospect targeting and additional outreach to identify and reach the correct decision-maker.
Starting from $175 per qualified appointment.
Pay Per Appointment Pricing at a Glance
Industry | Starting Price |
Retail & High-Consideration Purchases | From $90 per appointment |
Automotive | From $100 per appointment |
Trades & Home Services | From $110 per appointment |
Education & Training | From $115 per appointment |
Health & Wellness | From $125 per appointment |
Home Improvements & Renovations | From $135 per appointment |
Real Estate | From $150 per appointment |
Solar & Renewable Energy | From $150 per appointment |
Insurance | From $165 per appointment |
Finance & Mortgage Brokers | From $175 per appointment |
Business Services & B2B | From $175 per appointment |
Legal Services | From $220 per appointment |
What Counts as a Qualified Appointment?
Before an Appointment Setting campaign begins, we establish the criteria that an appointment must meet.
This is important because a booked calendar slot alone does not necessarily represent a useful sales opportunity.
Depending on the campaign, qualification criteria may include:
The prospect has expressed genuine interest in the relevant product or service
The prospect meets the agreed location requirements
Their enquiry relates to the campaign being promoted
Relevant qualification questions have been completed
The prospect has agreed to speak with or meet your business
An appropriate appointment time has been confirmed
Required contact details have been provided
Other agreed campaign-specific criteria have been met
The exact definition of a qualified appointment is agreed before the campaign begins so expectations are clear.
We Qualify the Interest Before Booking
The goal of Appointment Setting is not simply to fill calendars.
We want to help create relevant sales conversations.
Our qualification process allows us to better understand what the prospect is looking for and determine whether the opportunity meets the criteria established for the campaign.
Depending on the campaign, we may confirm information such as:
What the prospect needs
Their level of interest
Their location
Their timeframe
Relevant budget information where appropriate
Their preferred appointment time
Other campaign-specific requirements
Once the agreed criteria have been met, the appointment can be scheduled with your business.
We Handle the Outreach. You Focus on Closing.
Following up sales opportunities takes time.
Prospects may not answer the first phone call.
They may respond better at a different time of day.
They may need additional information before agreeing to a conversation.
Others may initially enquire and then become distracted by work, family or other priorities.
Appointment Setting allows your sales team to spend less time chasing enquiries and more time speaking with prospects who have already agreed to a conversation.
We handle the outreach and qualification process so your sales team can concentrate on progressing the opportunity.
Where Do Appointment Setting Leads Come From?
Our Appointment Setting leads are generated fresh through targeted cold calling.
Rather than relying on an existing database of previous enquiries, we identify and contact suitable prospects based on the agreed campaign criteria for your business.
Depending on the campaign, targeting may include factors such as:
Industry
Location
Business type
Customer profile
Product or service relevance
Decision-maker type
Other agreed qualification criteria
We then engage those prospects by phone, confirm their interest, complete the required qualification questions and, where suitable, book a qualified appointment with your business.
This means the appointments are created from fresh outbound prospecting activity, rather than recovered or previously purchased leads.
Appointment Setting and Pay Per Lead Sales Lead Generation Are Different Services
It is important to understand the difference between these services.
Pay Per Lead Sales Lead Generation
Our Pay Per Lead Sales Lead Generation service focuses on generating and delivering fresh qualified leads to your business.
Your sales team then takes responsibility for following up those leads.
Pay Per Appointment Appointment Setting
Our Pay Per Appointment Appointment Setting service goes further.
We conduct the agreed outreach, qualify suitable prospects and arrange appointments with your team.
Businesses pay according to the agreed Pay Per Appointment campaign structure.
This can be particularly useful when the value of a qualified conversation is high and internal salespeople are better utilised speaking with interested prospects rather than repeatedly attempting to contact leads.
Appointment Setting Can Also Be Added to Sales Lead Recovery
Businesses often have hundreds or thousands of previous enquiries sitting inside their CRM already.
Some of those prospects may still have genuine purchasing intentions.
Our Compound Sales Lead Recovery & Intelligence Systemā¢ is designed to reconnect with those previous enquiries and identify opportunities that may otherwise remain undiscovered.
Our Power of Threeā¢ Sales Lead Recovery Method includes up to three contact attempts made across different days and times, supported by SMS and email follow-up.
Standard Sales Lead Recovery campaigns start from $3 per contact.
Where required, Qualified Appointment Setting can be added as a customised option at an additional fee.
This allows businesses to go beyond identifying a recovered opportunity and potentially have suitable prospects booked directly into the next stage of their sales process.
Why Use a Pay Per Appointment Model?
Appointment Setting can help businesses create a clearer relationship between campaign expenditure and actual sales conversations.
Instead of focusing only on:
Advertising impressions
Website traffic
Clicks
Lead volume
Call attempts
businesses can measure something much closer to the sales process:
qualified appointments.
This can be particularly valuable for industries where each consultation, quote, assessment or sales meeting has significant potential commercial value.
Pay Per Appointment Does Not Mean Pay Per Sale
It is important to make this distinction.
Our role is to help identify, qualify and book suitable sales opportunities according to the agreed campaign requirements.
The final sales outcome depends on many factors outside the Appointment Setting process, including:
Your offer
Pricing
Sales process
Salesperson
Product availability
Competitor activity
Customer circumstances
Timing
Follow-up after the appointment
For that reason, Appointment Setting should be viewed as a way to create more qualified sales conversations, rather than as a guarantee that every appointment will become a customer.
What About Cancelled Appointments and No-Shows?
No-shows and appointment changes can occur in virtually every industry.
For each campaign, the treatment of cancellations, rescheduled appointments and no-shows should be clearly established before commencement.
This may depend on factors such as:
Whether the prospect met all agreed qualification criteria
Whether the appointment was confirmed
How much notice was provided
Whether the prospect requested another appointment time
Campaign-specific requirements
These terms can be agreed as part of your individual Appointment Setting campaign so there is clarity around what constitutes a chargeable appointment.
Appointment Setting Can Scale With Your Sales Team
Another advantage of an Appointment Setting campaign is the ability to align activity with your team's capacity.
A small business may only want a limited number of additional appointments each week.
A larger sales organisation may require considerably more.
Campaign volumes can be structured according to factors such as:
Number of salespeople
Geographic coverage
Available appointment times
Sales capacity
Desired lead volume
Campaign budget
The objective is not simply to overwhelm your calendar with appointments.
It is to create a sustainable flow of opportunities your sales team can properly manage.
Your Industry Isn't Listed?
The industries in this guide represent some of the most common applications for our Appointment Setting service, but they are not the only industries we can potentially support.
If your industry isn't listed, contact us for a customised Pay Per Appointment quote.
Tell us:
What your business does
The product or service you sell
The type of prospect you want to speak with
Your target location
Where the leads will come from
What you consider a qualified prospect
What information needs to be confirmed
The type of appointment you want booked
Your expected appointment volume
We can then assess your requirements and determine suitable Pay Per Appointment pricing for your campaign.
Get a Free Appointment Setting Quote
Your salespeople should be spending their time having meaningful conversations with potential customersānot spending all day repeatedly trying to reach them.
With Compound Marketing Services Appointment Setting, we help qualify suitable prospects and book appointments so your team can focus on the next stage of the sales process.
More qualified conversations. More appointments. More opportunities.
Whether you need appointments generated from fresh leads, existing enquiries or a previous CRM database, we can create a campaign suited to your business.
If your industry is listed above, use our starting prices as a guide.
If it isn't listed, simply contact us for customised pricing.
Contact Compound Marketing Services today for a free Pay Per Appointment quote.
Contact us to find out more about Pay Per Appointment Appointment Setting Australia
We set the appointments. You close the deals.
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